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yhoriuchi authored Jul 15, 2023
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**projoint** is a package to estimate Average Marginal Component Effects (AMCEs) or Marginal Means (MMs) based on a conjoint survey experiment. It produces more reliable estimates after correcting measurement error bias than other packages for conjoint analysis. Furthermore, it presents a more general framework so that researchers can answer a range of substantively important questions more straightforwardly.

**projoint** is a package for a more general, more straightforward, and more creative conjoint analysis. It estimates Average Marginal Component Effects (AMCEs) or Marginal Means (MMs) based on a conjoint survey experiment. It produces more reliable estimates after correcting measurement error bias. Furthermore, it presents a more general framework so that researchers can answer a range of substantively important questions more straightforwardly.

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