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Our team GMT+8 analyzed the given data and recommended which manufacturers MM&A team should partner with to pilot the digital ad program. I utilised my knowledge of the R language to build the statistical prediction model for quantifying the effectiveness of the coupon promotion by the manufacturers in the supermarket.
tyrus-yuen/MMA-Datathon-2022
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Our team GMT+8 analyzed the given data and recommended which manufacturers MM&A team should partner with to pilot the digital ad program. I utilised my knowledge of the R language to build the statistical prediction model for quantifying the effectiveness of the coupon promotion by the manufacturers in the supermarket.
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