This repository contains a Streamlit web application for performing A/B testing analysis using both Frequentist and Bayesian (Monte Carlo-based) methods. It supports simulated and predefined test datasets and provides statistical metrics, visualizations, and multi-metric comparisons.
- Simulate or load A/B test data
- Frequentist Z-Test analysis
- Bayesian-style posterior comparison using Monte Carlo (Beta distribution)
- Conversion rate visualizations over time
- Multi-metric evaluation (revenue, session time)
- Streamlit interactive interface
- Clone the repository:
git clone https://github.com/sivkri/interactive-ab-testing.git cd interactive-ab-testing