Communicating the Institutional Partner Programme

[drjwbaker]

@jenniferisasi You mentioned in the call doing more to spread the word regarding how people can support us. Now we're going ahead with #1625 can we have a think about what to do to get this out there.

A few thoughts:

• direct mail to a list of institutions/libraries/research groups we think might want to contribute (perhaps make a list on a google doc?)
• a slide for PH members when giving talks that summarises ways people/groups can support us.
• some regular tweeting with library/open access related hashtags

[drjwbaker]

@jenniferisasi IPP is live #1656 Any initial thoughts on a comms plan?

[jenniferisasi]

Sorry, I had lost sight of this issue for some reason. But yes, I agree with your three ideas above. In my mind, the firsts institutions we should contact are the ones we work in (only when confortable doing it, of course) and the popular ones that we can think of.

We can also check Analytics to see areas where a lot of users are connecting from and check the libraries there? (Sounds a bit surveillance but worth a look?)

[drjwbaker]

Thanks @jenniferisasi. Agreed.

I've asked my library colleagues for good UK/European lists to spread the word about the IPP. @svmelton: any good north american library lists you could recommend?

We could also look at those institutions that support comparable initiatives.

On analytics, good idea. I'll mention to Penny.

Finally, we'll need to agree some text to send around (I guess a condensed version of what is on the website).

[jenniferisasi]

Oh, and I can certainly email my postdoc granting council (CLIR) as they partner with the Digital Library Federation, etc. and ask if they could support us with $ but also for some clues as to whom to ask or to distribute it with their postdoc-alumni, once we have a text.

[drjwbaker]

Note @jenniferisasi that at #1594 @rivaquiroga agreed to help you think through the IPP comms.

[acrymble]

Just a reminder that the calendar available on #1554 shows how we planned to promote Patreon. it's worked fairly well. Something similar for IPP might be useful, to make sure the right audiences are targeted but not repeatedly so.

[svmelton]

@drjwbaker I'm not sure about specific lists, but I agree that checking with CLIR/DLF would be a good start. I can think of some potential libraries to target if we decide to go down that route.

[acrymble]

I'd like to suggest this come with some reasonable goals for number of partners in the first year, which we can work towards together.

[drjwbaker]

Can we link it to items on the business plan @acrymble ? 2 IPPs makes us financially sustainable based on our current ongoings, so that is not much of a target. So if there are specific items on the business plan (or coming out of #1489) we want to link our goals to, that would make sense. The one the comes to mind for me is how many IPPs do we need to hire a Project Manager (as a heads-up, Penny is scoping that because that - spoilers - is their headline finding).

[acrymble]

Once you have something ready @rivaquiroga @jenniferisasi can you let me know so I can post it to Patreon? I think the people there would be likely interested in promoting this option with their libraries.