Freshpaint GTM Template

Overview

As described in the Freshpaint documentation, this template is used to send events to Freshpaint including:

• Server-side destinations
  • Google Analytics 4 (proxy)
  • Google Ads
  • Google Ads Call Conversion
  • Google Campaign Manager 360 API
  • Facebook Conversions API
  • Basis
  • theTradeDesk
  • Stackadapt
  • Bing Ads
  • TikTok Ads
  • Impact.com
  • LinkedIn Ads
  • Reddit Ads
  • Pinterest Ads
  • Twitter Ads
• track
• identify

It may also be used for to invoke the following Freshpaint data layer function:

• addEventProperties

Determining latest gallery template version

See "Last Updated" at Community Template Gallery: Freshpaint

Updating the Template

Testing the template

It's critical to have done a file-import of the template via the GTM UI before merge, including:

• Testing functionality
• Ensuring there are no parsing errors on import
  • If there are parsing errors, the change will not show

Updating template metadata for gallery

After a new template version is merged to main, a separate change must be made to metadata.yaml and pushed to main, with these changes:

• sha: sha of the just-pushed version
• changeNotes: description of the changes in the new version

For more info, including how multiple versions may be maintained, see here