Python project to Analyze Diwali sales data to improve customer experience and sales. This project involves analyzing Diwali sales data to uncover insights that can enhance customer experience and boost sales. Utilizing Python for data processing and visualization, the analysis includes identifying sales trends, customer purchasing patterns, and high-demand products. The ultimate goal is to inform strategic decisions for marketing and inventory management during the festive season.
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Diwali Sales Data Analysis This project involves analyzing Diwali sales data to uncover insights that can enhance customer experience and boost sales. Utilizing Python for data processing and visualization, the analysis includes identifying sales trends, customer purchasing patterns, and high-demand products. The ultimate goal is to inform strategic decisions for marketing and inventory management during the festive season.
- Data cleaning and preprocessing
- Exploratory data analysis (EDA)
- Sales trends and pattern identification
- Customer segmentation
- Data visualization using libraries like Matplotlib and Seaborn
- Actionable insights and recommendations