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Updated
Feb 14, 2023 - HTML
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marketing-data-science
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This project integrates data from multiple ad platforms with Google Analytics to track marketing campaigns. It uses a structured naming system and UTM tags. Data is visualized in Looker Studio dashboards to analyze campaign performance and ad spend.
bigquery sql marketing-automation data-engineering data-analysis data-modeling marketing-analytics marketing-data-science marketingdata
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Updated
Nov 30, 2024
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