I bridge the gap between design, engineering, and product strategy. With 16+ years of professional experience, I specialize in building scalable web interfaces, modular component libraries, and automated Design System architectures.

Currently based in Bari, Italy, I work as a consultant and entrepreneur through Reactiveway, helping companies scale their digital products.

• Design System Architecture: Designing multi-brand and multi-theme token taxonomies and token orchestration workflows.
• Product Ownership & Governance: Managing the entire lifecycle of enterprise design systems, defining roadmaps, and driving cross-functional adoption.
• Component Engineering: Building robust, framework-agnostic web components with a strong focus on accessibility, performance, and developer experience.

“A Design System isn’t a Project. It’s a Product, Serving Products.” — Nathan Curtis

• Core & Frontend:
• Frameworks & Meta-frameworks:
• Design & Spec:
• AI & Workspace:

I have designed and engineered solutions for local startups and global enterprise brands alike, including: Aruba • Barilla • Enel • Mondelēz • Natuzzi

Led an enterprise-level Design System acting as Product Owner and Architect:

• 110+ core components and composition patterns.
• Complex multi-theme architecture powered by Design Tokens.
• Full governance implementation, driving code/design reviews and cross-team scaling.

Let's talk about making your product scalable, setting up token automation, or technical advisory.

• 🌐 Website: reactiveway.com
• 🐦 X (Twitter): @_kreo
• 💼 LinkedIn: linkedin.com/in/kreo

“Look at the dark of your mind, even stars can't shine without darkness...”