Feature
Consent
Yes
Native Ad Support
No
SafeFrame Support
No
PMP Support
Yes
Browser
Chrome
Yes
Edge
Yes
Firefox
Yes
Internet Explorer 9
Yes
Internet Explorer 10
Yes
Internet Explorer 11
Yes
Safari
Yes
Mobile Chrome
Yes
Mobile Safari
Yes
UC Browser
Yes
Samsung Internet
Yes
Opera
Yes
Info
Partner Id
AppNexusNetworkHtb
Ad Server Responds in (Cents, Dollars, etc)
Dollars
Bid Type (Gross / Net)
Net
GAM Key (Open Market)
ix_apnxnet_om
GAM Key (Private Market)
ix_apnxnet_dealid
Ad Server URLs
ib.adnxs.com/ut/v3/prebid
Slot Mapping Style (Size / Multiple Sizes / Slot)
slot
Request Architecture (MRA / SRA)
SRA
Key
Required
Type
Description
sdk
true
Object
Contains version information on adapter
hb_source
true
Number
Identifies type of source making the header bid request; has to be 2
referrer_detection
true
Object
Contains referrer values of the current page
tags
true
Object[]
Contains information about the requested placement
gdpr_consent
false
Object
Contains GDPR consent related information on user
us_privacy
false
String
Contains USP consent related information on user
{
"sdk" :{
"version" :"2.4.0"
} ,
"hb_source" :2 ,
"referrer_detection" :{
"rd_ifs" :null ,
"rd_ref" :"http%3A%2F%2Ftest.mysite.com%2Fpage" ,
"rd_stk" :"http%3A%2F%2Ftest.mysite.com%2Fpage" ,
"rd_top" :null
} ,
"tags" :[ {
"ad_types" :[ "banner" ] ,
"allow_smaller_sizes" :false ,
"disable_psa" :true ,
"id" :15901268 ,
"prebid" : true ,
"primary_size" :{
"width" :300 ,
"height" :250
} ,
"sizes" :[ {
"width" :300 ,
"height" :250
} , {
"width" :300 ,
"height" :600
} ] ,
"use_pmt_rule" :false ,
"uuid" :"17qp84z7oQh8Jb" ,
"keywords" :[ {
"key" :"music" ,
"value" :[ "classical" , "piano" ]
} ]
} ] ,
"gdpr_consent" :{
"consent_required" :false ,
"consent_string" :""
} ,
"us_privacy" : ""
}
{
"version" :"3.0.0" ,
"tags" :[ {
"uuid" :"FuChJH7uQfH27U" ,
"tag_id" :15901268 ,
"auction_id" :"9174316675967095506" ,
"nobid" :false ,
"no_ad_url" :"http://no.adurl.com/here" ,
"timeout_ms" :0 ,
"ad_profile_id" :1182765 ,
"rtb_video_fallback" :false ,
"ads" :[ {
"content_source" :"rtb" ,
"ad_type" :"banner" ,
"buyer_member_id" :9325 ,
"advertiser_id" :2605453 ,
"creative_id" :100232340 ,
"media_type_id" :1 ,
"media_subtype_id" :1 ,
"cpm" :2.000000 ,
"cpm_publisher_currency" :2.000000 ,
"is_bin_price_applied" :false ,
"publisher_currency_code" :"$" ,
"brand_category_id" :0 ,
"client_initiated_ad_counting" :true ,
"rtb" :{
"banner" :{
"content" :"<div>creative code here</div>" ,
"width" :300 ,
"height" :250
} ,
"trackers" :[ {
"impression_urls" :[ "http://imp.trackingUrl.com/here" ] ,
"video_events" :{ }
} ]
}
} ]
} ]
}
{
"version" :"3.0.0" ,
"tags" :[ {
"uuid" :"Po1q0qT7WHkFF3" ,
"tag_id" :15901268 ,
"auction_id" :"1509876687615451168" ,
"nobid" :true ,
"ad_profile_id" :1182765
} ]
}
Configuration Information
Key
Required
Type
Description
placmentId
true
String
ID value of the AppNexus placement
sizes
true
Array of 2 element arrays
List of all corresponding ad sizes for this slot
keywords
false
map of keynames and keyvalue arrays
map of keyword related data; a keyname can have mulitple keyvalues
allowSmallerSizes
false
Boolean
If enabled, ads smaller than the values in your sizes
array will be allowed to serve. Defaults to false
usePaymentRule
false
Boolean
If enabled, AppNeuxs will return net price after publisher payment rules have been applied. Defaults to false
{
"placementId" : "15894224" ,
"sizes" : [ [ 300 , 250 ] , [ 300 , 600 ] , [ 300 , 300 ] ] ,
"keywords" : {
"music" : [ "rock" , "jazz" ]
} ,
"allowSmallerSizes" : true ,
"usePaymentRule" : false
}