diff --git a/.release-please-manifest.json b/.release-please-manifest.json
index b28fea9..7d9b009 100644
--- a/.release-please-manifest.json
+++ b/.release-please-manifest.json
@@ -1,3 +1,3 @@
 {
-  ".": "0.9.1"
+  ".": "0.10.0"
 }
diff --git a/CHANGELOG.md b/CHANGELOG.md
index 03f75a3..25965b1 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -1,5 +1,12 @@
 # Changelog
 
+## [0.10.0](https://github.com/googleapis/python-bigquery-migration/compare/v0.9.1...v0.10.0) (2023-03-01)
+
+
+### Features
+
+* **v2alpha:** Add SQL translation service ([#170](https://github.com/googleapis/python-bigquery-migration/issues/170)) ([533d1d8](https://github.com/googleapis/python-bigquery-migration/commit/533d1d87e3bfb917488550a979b35994ebe293ed))
+
 ## [0.9.1](https://github.com/googleapis/python-bigquery-migration/compare/v0.9.0...v0.9.1) (2023-01-20)
 
 
diff --git a/google/cloud/bigquery_migration/gapic_version.py b/google/cloud/bigquery_migration/gapic_version.py
index f7e843c..267ed2e 100644
--- a/google/cloud/bigquery_migration/gapic_version.py
+++ b/google/cloud/bigquery_migration/gapic_version.py
@@ -13,4 +13,4 @@
 # See the License for the specific language governing permissions and
 # limitations under the License.
 #
-__version__ = "0.9.1"  # {x-release-please-version}
+__version__ = "0.10.0"  # {x-release-please-version}
diff --git a/google/cloud/bigquery_migration_v2/gapic_version.py b/google/cloud/bigquery_migration_v2/gapic_version.py
index f7e843c..267ed2e 100644
--- a/google/cloud/bigquery_migration_v2/gapic_version.py
+++ b/google/cloud/bigquery_migration_v2/gapic_version.py
@@ -13,4 +13,4 @@
 # See the License for the specific language governing permissions and
 # limitations under the License.
 #
-__version__ = "0.9.1"  # {x-release-please-version}
+__version__ = "0.10.0"  # {x-release-please-version}
diff --git a/google/cloud/bigquery_migration_v2alpha/gapic_version.py b/google/cloud/bigquery_migration_v2alpha/gapic_version.py
index f7e843c..267ed2e 100644
--- a/google/cloud/bigquery_migration_v2alpha/gapic_version.py
+++ b/google/cloud/bigquery_migration_v2alpha/gapic_version.py
@@ -13,4 +13,4 @@
 # See the License for the specific language governing permissions and
 # limitations under the License.
 #
-__version__ = "0.9.1"  # {x-release-please-version}
+__version__ = "0.10.0"  # {x-release-please-version}
diff --git a/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2.json b/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2.json
index eb49516..24663c5 100644
--- a/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2.json
+++ b/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2.json
@@ -8,7 +8,7 @@
     ],
     "language": "PYTHON",
     "name": "google-cloud-bigquery-migration",
-    "version": "0.1.0"
+    "version": "0.10.0"
   },
   "snippets": [
     {
diff --git a/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2alpha.json b/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2alpha.json
index 1457555..0169709 100644
--- a/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2alpha.json
+++ b/samples/generated_samples/snippet_metadata_google.cloud.bigquery.migration.v2alpha.json
@@ -8,7 +8,7 @@
     ],
     "language": "PYTHON",
     "name": "google-cloud-bigquery-migration",
-    "version": "0.1.0"
+    "version": "0.10.0"
   },
   "snippets": [
     {