TripleLift implementation of AMP Ad tag which requests early by XHR and renders natively within the page if a valid AMP Ad is returned. Should not be directly referenced by pages and instead is dynamically loaded via the amp-ad tag. However, in order to remove an async script load of this library, publishers can include its script declaration.
The TripleLift ad network produces only a single ad request to amp.3lift.com
and
attempts to render it via the A4A fast rendering path.
Like all A4A ad networks, you do not place an <amp-ad-network-triplelift-impl>
tag directly on the page. Instead, you place an <amp-ad type="triplelift">
tag.
The TripleLift impl loads a creative from a JSON-formatted file containing two
fields: "creative"
and "signature"
. The signature
field must be a
valid signature for the text of the creative
field.
TripleLift impl uses the same tags as <amp-ad>
.
data-use-a4a | If non-empty, TripleLift will attempt to render via the A4A pathway (i.e., fast rendering for AMP creatives). Otherwise, it will attempt to render via the delayed iframe path. |