-
Notifications
You must be signed in to change notification settings - Fork 0
/
Copy pathnewsdetail_29.htm
303 lines (279 loc) · 43.4 KB
/
newsdetail_29.htm
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
104
105
106
107
108
109
110
111
112
113
114
115
116
117
118
119
120
121
122
123
124
125
126
127
128
129
130
131
132
133
134
135
136
137
138
139
140
141
142
143
144
145
146
147
148
149
150
151
152
153
154
155
156
157
158
159
160
161
162
163
164
165
166
167
168
169
170
171
172
173
174
175
176
177
178
179
180
181
182
183
184
185
186
187
188
189
190
191
192
193
194
195
196
197
198
199
200
201
202
203
204
205
206
207
208
209
210
211
212
213
214
215
216
217
218
219
220
221
222
223
224
225
226
227
228
229
230
231
232
233
234
235
236
237
238
239
240
241
242
243
244
245
246
247
248
249
250
251
252
253
254
255
256
257
258
259
260
261
262
263
264
265
266
267
268
269
270
271
272
273
274
275
276
277
278
279
280
281
282
283
284
285
286
287
288
289
290
291
292
293
294
295
296
297
298
299
300
301
302
303
<!DOCTYPE html>
<html xmlns="http://www.w3.org/1999/xhtml">
<head><meta http-equiv="Content-Type" content="text/html; charset=utf-8" /><link type="text/css" href="css/style.css" rel="stylesheet" />
<script type="text/javascript" src="js/jquery-1.11.1.min.js"></script>
<script type="text/javascript" src="js/layer/layer.js"></script>
<script type="text/javascript" src="js/uaredirect.js"></script>
<script type="text/javascript">
var phoneurl = "http://" + window.location.host;
uaredirect("" + phoneurl + "/mobie/index.aspx");
var _hmt = _hmt || [];
(function () {
var hm = document.createElement("script");
hm.src = "https://hm.baidu.com/hm.js?be043eb51d779f93735b92a55de1bdf6";
var s = document.getElementsByTagName("script")[0];
s.parentNode.insertBefore(hm, s);
})();
//var _hmt = _hmt || [];
//(function () {
// var hm = document.createElement("script");
// hm.src = "https://hm.baidu.com/hm.js?be043eb51d779f93735b92a55de1bdf6";
// var s = document.getElementsByTagName("script")[0];
// s.parentNode.insertBefore(hm, s);
//})();
</script>
<title>
电梯投影媒体，如何抢夺消费者注意力－光学传媒—电梯门投影广告媒体
</title><meta name="keywords" content="光学传媒—电梯门投影广告媒体" /><meta name="description" content="湖南光学传媒有限公司成立于2017年，从2016年开始进行电梯投影广告的设备研发，历时一年时间完成了电梯投影超短焦设备的试验和技术攻克，并拥有12项专利技术。
2017年在湖南省会长沙进行整体商业化运行和样板市场打造，短时间内完成长沙写字楼市场40％的占有率，得到了保时捷汽车、广发银行、保利物业等大品牌广告主的青睐及认可。
2017年单月销售额超220万元，净利率高达40％并在持续增长中，预计到2019年光学传媒将覆盖全国上百个大中小城市，20万部电梯，影响1.5亿人次主流人群，打造全国性运营新媒体。" /></head>
<body>
<form method="post" action="newsdetail_29.htm" id="form1">
<div class="aspNetHidden">
<input type="hidden" name="__VIEWSTATE" id="__VIEWSTATE" value="/wEPDwULLTE4ODMxOTg5NDBkZBCzuyAMvceMPEDLztUujGvO2pGmLIEN/7vdD02gGFcu" />
</div>
<div class="aspNetHidden">
<input type="hidden" name="__VIEWSTATEGENERATOR" id="__VIEWSTATEGENERATOR" value="CA599B58" />
</div>
<div id="header">
<a href="index.htm" class="lf"><img src="images/logo_2.png" alt="LOGO" /></a>
<ul id="nav_items" class="lf">
<li><a href="index.htm">首页</a></li>
<li><a href="aboutus.htm" >公司简介</a></li>
<li><a href="http://gxcm100.com/product.aspx?channelid=9" >产品介绍</a></li>
<li><a href="cooperate.htm" >物业合作</a></li>
<li><a href="Marketing.htm" >营销战略</a></li>
<li><a href="cooperate_mode.htm" >合作方式</a></li>
<li><a href="contact.htm" >联系我们</a></li>
</ul>
<div class="clear"></div>
</div>
<div class="nyBannerForm">
<div id="banner" class="banner">
<div class="hd">
<ul></ul>
</div>
<div class="bd">
<ul>
<li><a href="javascript:void(0)"><img src="uploadImg/20180108102238_9406283.jpg" alt="banner02"></a></li><li><a href="javascript:void(0)"><img src="uploadImg/20180108102304_6930771.jpg" alt="banner02"></a></li>
</ul>
</div>
</div>
</div>
<div class="ny_nav main_container">
<ul>
<li><a href="news_3.htm" class="">公司新闻</a></li><li><a href="news_2.htm" class="current">行业资讯</a></li>
</ul>
<div class="clear"></div>
</div>
<div class="main_center nyDetail">
<div class="title"><h1>电梯投影媒体，如何抢夺消费者注意力</h1><h2><span class="date">2018-01-08</span><span class="view">1047</span></h2></div><div class="content"><h2 class="rich_media_title" id="activity-name" style="margin:0px 0px 5px;padding:0px;font-weight:400;font-size:24px;line-height:1.4;font-family:'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif;white-space:normal;background-color:#FFFFFF;">
电梯投影媒体 ，如何抢夺消费者注意力
</h2>
<div id="meta_content" class="rich_media_meta_list" style="margin:0px 0px 18px;padding:0px;line-height:20px;font-size:0px;font-family:'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif;white-space:normal;background-color:#FFFFFF;">
<span id="post-date" class="rich_media_meta rich_media_meta_text" style="margin:0px 8px 10px 0px;padding:0px;display:inline-block;vertical-align:middle;font-size:14px;color:#999999;max-width:none;">2018-01-08</span> <span class="rich_media_meta rich_media_meta_text" style="margin:0px 8px 10px 0px;padding:0px;display:inline-block;vertical-align:middle;font-size:14px;color:#999999;max-width:none;">电梯投影</span> <a class="rich_media_meta rich_media_meta_link rich_media_meta_nickname" href="https://mp.weixin.qq.com/s?__biz=MzI0OTk2NjMzNA==&mid=2247483788&idx=1&sn=84797657ceeba0a0266e47bb0dcbd5bf&chksm=e9883a1ddeffb30b516fbbf7114655fc130dc810d9db5ab1f228e90ccc0f5accaa30b2237a11&scene=38&key=3db3ace46a7346d0ad4a9283cd522ed868c66d0b31025f719bc889dd2882dab9c306ef678d5cc3cabe8ae66e377260f33e376ee76e963ac3b9e5780159256f0b550e460860a3194a11b37e4344a0c528&ascene=7&uin=Mjk5MjE5MjYzNA%3D%3D&devicetype=Windows+7&version=62060028&lang=zh_CN&pass_ticket=Tql4tHHi%2FAOWI2ju%2BWE9QC5JGYKfc9Uzx6hzw8xB7mb61oMMrCLmd6QZFna5hyG2&winzoom=1##" id="post-user" style="margin:0px 8px 10px 0px;padding:0px;color:#4395F5;text-decoration:none;display:inline-block !important;vertical-align:middle;font-size:14px;max-width:none;">光学传媒</a>
</div>
<div class="rich_media_content " id="js_content" style="margin:0px;padding:0px;overflow:hidden;color:#3E3E3E;position:relative;min-height:350px;font-family:'Hiragino Sans GB', 'Microsoft YaHei', Arial, sans-serif;font-size:16px;line-height:25.6px;white-space:normal;background-color:#FFFFFF;">
<p style="text-align:center;margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111160125_3007.gif" alt="" />
</p>
<section data-id="590" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section data-width="100%" style="margin:5px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border-top-width:1px;border-top-style:solid;border-color:#59C3F9;border-bottom-width:1px;border-bottom-style:solid;display:inline-block;width:933px;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:10px;height:5px;float:left;color:#FFFFFF;background-color:#59C3F9;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:10px;height:5px;float:left;clear:none;color:#FFFFFF;background-color:#59C3F9;"></section><section class="" style="margin:0px;padding:5px 0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;clear:both;color:#59C3F9;">
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:1.6em;color:inherit;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;"><strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:inherit;"><span style="margin:0px;padding:0px;max-width:100%;color:#000000;box-sizing:border-box !important;word-wrap:break-word !important;">随着人们生活形态的变化，传统媒体的发展正在遭遇新媒体的巨大冲击。</span></strong></span>
</p>
</section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">如今，越来越多的消费者不会在电视机面前等待着某个节目的到来，也很少会有时间去看完一整份报纸，消费者在“家外”的时间越来越多。</span>
</p>
</section>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">由于工作与生活节奏的加快，人们的休闲时间呈现出碎片化倾向，<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">依靠某一种类型的媒体包打天下的营销传播时代已经彻底结束</strong>，新媒体正是迎合人们休闲娱乐时间碎片化需求而生的。</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">如何抢夺消费者注意力成为了新媒体和传统媒体的竞争。</span>
</p>
<p style="text-align:center;margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111162054_9414.jpg" alt="" />
</p>
<section data-id="1103" class="" data-color="#B6E4FD" data-custom="#B6E4FD" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:10px 15px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;text-align:center;color:#FFFFFF;background:#B6E4FD;">
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;font-size:18px;text-align:left;line-height:2em;box-sizing:border-box !important;">
<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;font-size:16px;">2016年楼宇广告增速超越传统媒体广告增速。</span></strong>
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;font-size:18px;text-align:left;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;font-size:16px;">传统媒体广告效果的有限性使得广告主开始将部分广告投放回归到线下模式，楼宇广告等处在用户必经的封闭的生活空间中的媒体以其强制性和不可选择性传统媒体时代受到了更多广告主的认同。</span>
</p>
<section style="margin:10px 0px 0px;padding:6px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;background:#FFFFFF;">
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;text-align:left;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;"><span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">新生代市场监测机构中国市场与媒体研究数据正在说明一个不争的事实，传统媒体对于中国未来黄金10年的70后和80后主流消费群体的影响力正在逐渐减弱，随之而来的就是新媒体对于70后和80后人群正在产生深远的影响，这些新媒体包括</span><span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">电梯媒体、影院媒体以及互联网等。</span></span>
</p>
</section></section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">随着城市的发展，垂直空间得到了更多的利用，电梯已成为人们生活中非常重要的工具，其<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">方便快捷，片刻即达</strong>的特点，迎合了现代人快节奏的生活方式。</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">有眼光的广告商们抓住了<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">在一个狭小的空间投放广告</strong>这个很好的卖点，寻找到了电梯轿厢这一新的渠道来更有效地获得消费群体的注意力，电梯媒体因此产生并且一直深受广告主和受众的青睐。</span>
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;text-align:center;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111162228_4462.jpg" alt="" />
</p>
<section data-id="1204" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section class="" style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section data-width="100%" style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:933px;display:flex;justify-content:center;align-items:center;"><section data-width="25%" style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:233.25px;text-align:right;"><section style="margin:5px 0px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;opacity:0.8;border-bottom-width:10px;border-bottom-style:solid;border-bottom-color:#59C3F9;border-top-color:#59C3F9;color:inherit;display:inline-block;border-left-width:6px !important;border-left-style:solid !important;border-left-color:transparent !important;border-right-width:6px !important;border-right-style:solid !important;border-right-color:transparent !important;"></section><section style="margin:5px 5px 0px 10px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;opacity:0.4;border-right-width:10px;border-right-style:solid;border-right-color:#59C3F9;border-left-width:0px;border-left-color:#59C3F9;color:inherit;transform:rotate(10deg);display:inline-block;border-bottom-width:6px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:6px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border-left-width:20px;border-left-style:solid;border-left-color:#59C3F9;border-right-width:0px;border-right-color:#59C3F9;color:inherit;transform:rotate(10deg);display:inline-block;vertical-align:middle;border-bottom-width:10px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:15px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section></section><section data-width="50%" style="margin:0px;padding:0px 5px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:466.5px;text-align:center;display:inline-block;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;display:inline-block;">
<p class="" style="padding:0px;max-width:100%;clear:both;min-height:1em;line-height:1.6em;font-size:18px;color:#797979;font-weight:700;min-width:1em;box-sizing:border-box !important;word-break:break-all !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;font-size:16px;letter-spacing:0.5px;">电梯媒体真有让人不可抗拒的魅力？</span>
</p>
</section></section><section data-width="25%" style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:233.25px;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;display:inline-block;"><section style="margin:5px 0px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;opacity:0.8;border-bottom-width:10px;border-bottom-style:solid;border-bottom-color:#59C3F9;border-top-color:#59C3F9;color:inherit;display:inline-block;border-left-width:6px !important;border-left-style:solid !important;border-left-color:transparent !important;border-right-width:6px !important;border-right-style:solid !important;border-right-color:transparent !important;"></section><section style="margin:5px 5px 0px 10px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;opacity:0.4;border-right-width:10px;border-right-style:solid;border-right-color:#59C3F9;border-left-width:0px;border-left-color:#59C3F9;color:inherit;transform:rotate(10deg);display:inline-block;border-bottom-width:6px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:6px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border-left-width:20px;border-left-style:solid;border-left-color:#59C3F9;border-right-width:0px;border-right-color:#59C3F9;color:inherit;transform:rotate(10deg);display:inline-block;vertical-align:middle;border-bottom-width:10px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:15px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section></section></section></section></section></section>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;line-height:1.6em;font-family:微软雅黑;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;letter-spacing:0.5px;">近日，小编亲身感受到了它的强大影响力。</span>
</p>
<section data-id="574" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;text-align:center;text-decoration:inherit;color:#FFFFFF;border-color:#59C3F9;display:inline-block;"><section style="margin:0px;padding:10px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;line-height:1.2em;border:1px solid #59C3F9;">
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;line-height:1.6em;text-align:left;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;color:#000000;box-sizing:border-box !important;word-wrap:break-word !important;">在长沙喜盈门范城，一同走进电梯的是一位穿着时尚的女士，她一进电梯就抬头朝着一个方向看，电梯运行到30层时，该女士惊觉自己早已错过了楼层。在交谈中得知，原来她家最近在装修，正好被电梯内光学传媒投影设备上的家居广告吸引了，忘记按楼层按键。</span>
</p>
</section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">一直以来，受众所接触的广告大都来自电视、平面纸质媒体、户外广告、互联网等一些大众化的传媒, 但随着生活节奏的加快，很多上班人士无暇顾及这一类广告。</span>
</p>
</section></section>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">如何能让匆忙的白领阶层自然地留意于精彩的广告呢? </span></strong>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;color:#000000;box-sizing:border-box !important;word-wrap:break-word !important;">能否把视频广告镶嵌在一个特定的地方，让这群人在特定的时间、在这毫无干扰的空间主动的收看广告信息?</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;"></span>
</p>
<p style="text-align:center;margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111162618_8125.png" alt="" />
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;"></span>
</p>
<section data-id="571" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section class="" style="margin:0px auto;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:8px 0px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border-left-width:6px;border-left-style:solid;border-left-color:#59C3F9;border-right-width:0px;border-right-color:#59C3F9;display:inline-block;float:left;color:inherit;border-bottom-width:6px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:6px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border-left-width:20px;border-left-style:solid;border-left-color:#59C3F9;border-right-width:0px;border-right-color:#59C3F9;display:inline-block;float:left;color:inherit;border-bottom-width:15px !important;border-bottom-style:solid !important;border-bottom-color:transparent !important;border-top-width:15px !important;border-top-style:solid !important;border-top-color:transparent !important;"></section><section style="margin:0px 0px 0px 10px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;display:inline-block;color:inherit;line-height:2.3em;">
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">光学传媒联合创始人沈振超认为，“封闭的电梯环境能让人们更专心广告内容”。</strong>
</p>
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">于是，他把目光瞄准了传统媒体所不能充分覆盖的高收入社区人群。</span></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;"></span>
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;text-align:center;box-sizing:border-box !important;">
<br />
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;font-weight:inherit;letter-spacing:0.5px;text-align:center;"><这部分人群每天早出晚归，较少关注一般的报纸广告, 也无暇去看电视广告, 他们<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">所能接收到的广告信息有限</strong>。></span>
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;font-weight:inherit;letter-spacing:0.5px;text-align:center;box-sizing:border-box !important;word-wrap:break-word !important;">但是这一类人，又恰恰是某些品牌和商品的主力和<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">重度目标消费群体</strong>。</span><br style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;" />
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;"></span>
</p>
</section></section></section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">而他们在<strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">来回工作之间与生活场所之间都会乘坐电梯</strong>，每个电梯乘用者都必须时刻留意电梯到达的楼层，光学传媒电梯内投影广告就正好结合了这个优势，同一个投影幕布上，电梯乘用者必看的</span><strong style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">楼层信息显示、物业信息与广告信息结合滚动播放</strong><span style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">。</span>
</p>
<section data-id="588" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:0px;height:0px;clear:both;"></section></section></section></section>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">电梯媒体的特殊性使受众有意识地主动接触广告信息，促使广告品牌容易被识别和记忆，取得很好的传播效果。</span>
</p>
<p style="text-align:center;margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111163542_0732.jpg" alt="" />
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;border:0px none;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;"><span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">凭借已有的电梯无线遥监系统，光学传媒排除万难、积极开拓，很快就找到了行业内电梯媒体发展的新方式，先后与</span><strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;">保利物业、广发银行、保时捷汽车</strong><span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">等高端品牌达成了长期合作。</span><br style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;" />
</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">正是因为意识到人们处在电梯中无聊时光所隐藏的商机这一创意的实施，光学传媒创新性电梯投影广告模式得以迅速成长。</span>
</p>
<p style="text-align:center;padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111163628_4570.png" alt="" />
</p>
<section data-id="660" class="" data-color="rgb(182, 228, 253)" data-custom="rgb(182, 228, 253)" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:2px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;color:inherit;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;width:6px;float:left;border:1px solid #B6E4FD;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;width:6px;float:right;border:1px solid #B6E4FD;"></section></section><section class="" style="margin:-1px 5px;padding:4px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#0573AF;border:1px solid #B6E4FD;background-color:#B6E4FD;"><section style="margin:0px;padding:1em;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:1px solid #B6E4FD;">
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;"><strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;">据了解，目前媒体网络覆盖长沙的光学传媒，正以迅猛的速度在北京、上海、广州、深圳等城市投放电梯内投影广告网络布局，推动着公司业绩的不断增长。</span></strong><span style="margin:0px;padding:0px;max-width:100%;line-height:inherit;box-sizing:border-box !important;word-wrap:break-word !important;"></span></span>
</p>
</section></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;color:inherit;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;width:6px;float:left;border:1px solid #B6E4FD;"></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;height:6px;width:6px;float:right;border:1px solid #B6E4FD;"></section></section></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:0px;height:0px;clear:both;"></section></section></section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">光学传媒电梯内投影广告的存在实现了</span><strong style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">广告信息与高档写字楼白领人士的零距离接触</strong><span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">，满足了市场的实际需求，瞄准了迄今为止仍然利润丰厚的高端客户群体，</span><strong style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">避免了广告主不必要的资源浪费，增强了广告的传播力。</strong>
</p>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;text-align:center;box-sizing:border-box !important;">
<img src="http://gxcm100.com/kindeditor4/attached/image/20180111/20180111163733_0830.png" alt="" />
</p>
<section data-id="666" class="" style="margin:0px;padding:0px;max-width:100%;font-family:微软雅黑;border:0px none;box-sizing:border-box !important;word-wrap:break-word !important;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;border:0px none;"><section class="" style="margin:0px auto;padding:0px 5px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;line-height:10px;color:inherit;border:2px solid #59C3F9;"><section style="margin:-8px 36.75px 0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:inherit;height:8px;background-color:#FEFEFE;"></section><section style="margin:15px 10px;padding:0px;max-width:100%;line-height:2em;font-size:14px;box-sizing:border-box !important;word-wrap:break-word !important;">
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-size:16px;color:#797979;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:#000000;"><strong style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;"><span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;box-sizing:border-box !important;word-wrap:break-word !important;">纵观媒体发展的整个过程，没有哪种媒介可以依靠单一模式发展，也没有哪种媒介能够独立存在。</span></strong></span>
</p>
</section><section style="margin:0px 36.75px -4px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;color:inherit;text-align:right;height:10px;background-color:#FEFEFE;"></section></section><section style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;width:0px;height:0px;clear:both;"></section></section></section></section>
<p style="margin-top:0px;margin-bottom:0px;padding:0px;max-width:100%;clear:both;min-height:1em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;letter-spacing:0.5px;font-family:微软雅黑;box-sizing:border-box !important;word-wrap:break-word !important;">只要有人存在，创新就不会停止，新媒体也会不断涌现。</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">只有懂得顺应时势，不断改进，不断寻求创新，企业才能永葆活力。</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">光学传媒将在继承现有屏幕优势位置的同时，继续研究开发更灵活的投影设备，继续与各大房地产开发商、物业紧密合作，加快完善全国一线城市的媒体网络覆盖。<br style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;" />
</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;box-sizing:border-box !important;word-wrap:break-word !important;letter-spacing:0.5px;color:#000000;">在未来，电梯内投影广告将成为主流。</span>
</p>
<p style="padding:0px;max-width:100%;clear:both;min-height:1em;font-family:微软雅黑;line-height:2em;box-sizing:border-box !important;">
<span style="margin:0px;padding:0px;max-width:100%;font-size:12px;text-indent:32px;letter-spacing:0.5px;color:#000000;box-sizing:border-box !important;word-wrap:break-word !important;">（以上文字如有异议，请联系运营商。）</span>
</p>
</div></div>
<div class="turning">
<p>上一篇：<a class="pre" href="http://gxcm100.com/newsdetail.aspx?id=40&classid=23&channelid=24">在媒体浪潮中，谁能成为最后赢家？</a></p><p>下一篇：<a class="next" href="http://gxcm100.com/newsdetail.aspx?id=42&classid=23&channelid=24">故事+场景+互动﹦互联网时代品牌营销策略</a></p>
</div>
</div>
<div class="footer">
<div class="main_center">
<div class="left">
<ul>
<li><a href="aboutus.htm"><h1>公司简介</h1></a></li>
<li><a href="aboutus.htm#公司简介" class="">公司简介</a></li><li><a href="aboutus.htm#公司业务" class="">公司业务</a></li><li><a href="aboutus.htm#发展历程" class="">发展历程</a></li>
</ul>
<ul>
<li><a href="http://gxcm100.com/product.aspx?channelid=9"><h1>产品介绍</h1></a></li>
<li><a href="http://gxcm100.com/product.aspx?channelid=9#设备简介" class="">设备简介</a></li><li><a href="http://gxcm100.com/product.aspx?channelid=9#效果展示" class="">效果展示</a></li><li><a href="http://gxcm100.com/product.aspx?channelid=9#上下刊管理图" class="">上下刊管理图</a></li><li><a href="http://gxcm100.com/product.aspx?channelid=9#媒体优势" class="">媒体优势</a></li><li><a href="http://gxcm100.com/product.aspx?channelid=9#短焦优势" class="">短焦优势</a></li>
</ul>
<ul>
<li><a href="cooperate.htm"><h1>物业合作</h1></a></li>
<li><a href="cooperate.htm#安装流程" class="">安装流程</a></li><li><a href="cooperate.htm#后期维护" class="">后期维护</a></li><li><a href="cooperate.htm#合作品牌" class="">合作品牌</a></li>
</ul>
<ul>
<li><a href="Marketing.htm"><h1>营销战略</h1></a></li>
<li><a href="http://gxcm100.com/marketing.aspx?channelid=15#营销人群" class="">营销人群</a></li><li><a href="http://gxcm100.com/marketing.aspx?channelid=15#媒介形式" class="">媒介形式</a></li><li><a href="http://gxcm100.com/marketing.aspx?channelid=15#案例中心" class="">案例中心</a></li>
</ul>
<ul>
<li><a href="cooperate_mode.htm"><h1>合作方式</h1></a></li>
<li><a href="cooperate_mode.htm#合作方式" class="">合作方式</a></li><li><a href="cooperate_mode.htm#合作支持" class="">合作支持</a></li><li><a href="cooperate_mode.htm#未来愿景" class="">未来愿景</a></li>
</ul>
<ul>
<li><a href="contact.htm"><h1>联系我们</h1></a></li>
<li><a href="contact.htm#公司招聘" class="">公司招聘</a></li><li><a href="contact.htm#联系我们" class="">联系我们</a></li>
</ul>
</div>
<div class="right">
<dl>
<dt>
<img src="images/7.jpg" alt="">
<h3>扫一扫</h3>
<h3>更多精彩等着您！</h3>
</dt>
<dd>
<h1>联系方式</h1>
<h3>服务热线：400-993-1977</h3>
<h3>邮件：hngxcm@gxcm100.com</h3>
<h3>公司地址:湖南省长沙市天心区雀园路568号创谷产业园A1栋10层 <a href="http://www.miitbeian.gov.cn/" target="_blank">湘ICP备17017568号-1</a></h3>
</dd>
</dl>
</div>
<div class="clear"></div>
</div>
</div>
<script type="text/javascript" src="js/jquery.SuperSlide.2.1.1.js"></script>
<script>
jQuery(".banner").slide({ titCell: ".hd ul", mainCell: ".bd ul", autoPlay: true, autoPage: true, trigger: "click", effect: "leftLoop" });
</script>
</form>
</body>
</html>